This Massachusetts flower shop chain mixes quality and low cost.. The Scene
In a city as desperate for floral cheer as Boston, you would think flower vendors would be on every corner. But apart from a few hardy souls dispensing daffodils at T stops--and the overpriced, kitschy carnations at Faneuil Hall Marketplace--there are few places a soul can go in this town for a little botanical boost. David Hartstein and Thomas G. Stemberg, co-founders of KaBloom, have changed all that. This shop sells quality flowers at reasonable prices. And chances are, there's a shop near you. Since its 1998 opening, KaBloom continues to open more and more stores.

The Goods
Each KaBloom offers a range of flowers priced by the stem, which customers can mix and match as they see fit from a continually changing array in the store's cooler. Or buy a pre-arranged bouquet ($20 average cost). With a delivery four times a week, you know that these stems are always fresh.…